SEO Freelancer: How To Start This Online Career For Beginners?
Are you looking for a new job and attending multiple rounds of interviews that were done today, yet nobody called back to you? Well, full-time SEO freelancing will be a real option for you. Choosing a full-time freelancer over a part-time one is a great opportunity to earn more. You must know how to become a SEO freelancercompetitively before landing the job.
The amount you can earn from being an SEO freelancer will be five figures monthly. During the eight months of SEO freelancing full-time, 150% more than your annual salary. Start learning what SEO freelancers do and how to become effective SEO freelancers for beginners.
Become an SEO freelancer!
Freelancing can supplement more than the regular income of a standard job. There are many reasons you may want to go for an SEO freelancing job:
- Better work/life balance
- Increased income
- More freedom
- Flexible working schedule
All these benefits are personally enjoyed by the freelancers, it improves their work and life balance.
Understanding SEO basics
The engine crawls all the pages on the internet and compares them to the keywords in the searches when typing a query in a search engine. The search engines have algorithms determining which website is the most relevant and has the highest authority for the search queries and keywords.
The searches fall into three categories:
- navigational
- informational
- transactional
Users search for the specific site and ask questions or look for the product or service.
Some factors affect the ranking of the site, such as:
- Crawlability and indexing
- Content quality
- Backlinks
- Keyword usage
- Accuracy
- Site organization
- Mobile-friendliness
SEO freelancers must stay on top of these changes and how they affect SEO helps you become competitive to get clients.
What do SEO freelancers do?
SEO freelancers help clients boost their SEO performance. It involves implementing and creating strategies to boost the client’s rankings in SERPs. SEO freelancers also help drive organic traffic to your website. There are SEO services offered in different areas and these are to be discussed here.
Here are the services offered by the SEO freelancers:
- Keyword research:
- On-page optimization
- Off-page optimization
- Technical SEO
- Tracking and analysis
- Client communication and reporting
- Business admin
Develop SEO skills
Clients expect SEO freelancers to be experts in all SEO aspects. Before accepting clients, you should develop your SEO skills. You should be able to speak regarding SEO stuff confidently to the clients during the interview process. It is best to perform content audits and recommend an SEO strategy. Afterwards, you run the reports and present them to the clients, even demonstrating the impact of the work.
SEO freelancers are fluent in all the popular SEO platforms and tools. These tools help you with everything, from keyword research to content editing.
Create impressive portfolio
Clients want to see examples of past results and successes before hiring an SEO freelancer. You can also demonstrate your skills with the impressive portfolio by:
- Show off your projects with the best results
- Highlighting increased website traffic
- Improved ranking
Always keep track of everything, and remember what clients’ needs and preferences are to convince them to hire you.
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